Effective Visual Content Approaches for Saudi Companies
Lavonda Faithfull ha modificato questa pagina 1 settimana fa

Last month, a store owner switched from static social media posts to visual content and achieved a three hundred eighty-four percent increase in interaction and a significant growth in conversion rates.

Successful methods included:

  • Emphasizing family values rather than personal benefits
  • Adding subtle religious references where relevant
  • Adjusting offer terminology to align with Saudi cultural norms
  • Producing distinct message options for different regions within the Kingdom

With detailed analysis for a food delivery customer, we identified that advertisements shown between evening hours dramatically outperformed those shown during traditional optimal periods, achieving substantially higher conversion rates.

With detailed analysis for a shopping business, we discovered that content published between 9-11 PM dramatically surpassed those shared during traditional optimal periods, achieving substantially greater response.

As someone who has created over 30 Arabic websites in the last half-decade, I can confirm that applying Western UX principles to Arabic interfaces simply doesn't work. The special features of Arabic text and Saudi user behaviors require a completely different approach.

For a high-end retailer, we discovered that Snapchat and Instagram significantly surpassed traditional networks for interaction and purchases, creating a intentional shift of effort that enhanced complete effectiveness by over one hundred fifty percent.

Working with a culinary analyze Business competitors, we developed a publication approach that combined regional tastes with international quality, resulting in interaction levels two hundred eighteen percent greater than their former strategy.

  • Redesigned the application process to match right-to-left thinking processes
  • Built a dual-language data entry process with automatic language toggling
  • Improved touch interfaces for one-handed Arabic text entry

Key approaches included:

  • Collaborating with Saudi regional experts to determine real query patterns
  • Examining regional rivals for keyword insights
  • Building a bilingual query framework to engage the complete range of consumers
  • Applying local language variations rather than formal language

Listen, I've been through the frustrating experience of hiring the incorrect marketing agency TWICE before finally finding one that generated results. Believe me, it's a blunder you don't want to make when establishing your brand in Saudi Arabia's challenging market.

Throughout my previous project for a banking company in Riyadh, we discovered that users were frequently tapping the wrong navigation elements. Our eye-tracking demonstrated that their attention naturally flowed from right to left, but the main navigation elements were located with a left-to-right hierarchy.

  • Distinctly mark which language should be used in each input field
  • Dynamically switch keyboard language based on field requirements
  • Position input descriptions to the right-hand side of their connected inputs
  • Confirm that system feedback appear in the same language as the intended input

Last year, I was sitting in this luxurious office in Riyadh (you know, one of those places with the glass walls and overpriced modern art), nodding along as an agency guaranteed me the world. Six months and fifty thousand SAR later, our traffic had increased by a mere... wait for it... 3%. Not exactly the result I was hoping for! ‍♂️

If you're creating or redesigning a website for the Saudi market, I strongly recommend hiring professionals who really grasp the complexities of Arabic user experience rather than simply adapting Western designs.

For a hotel client, we found that word-for-word transfer of their international keywords generated extremely inefficient spending. After applying a regionally-specific query approach, their cost per acquisition dropped by seventy-three percent.

  1. Proven local success stories - Not just basic case studies, but actual results with Saudi businesses in your particular sector. When I interviewed our current agency, they showed me exactly how they helped a company resembling ours boost their Riyadh customer base by 215% in eight months.

Essential delivery discoveries included:

  • Reduced rivalry during prayer times with consistent conversion rates
  • Greater interaction on weekends notably after night prayers
  • Seasonal variations needing investment changes during Ramadan
  • School schedule effects on specific sectors

  • Shifted product images to the left portion, with product information and purchase buttons on the right side

  • Modified the photo slider to move from right to left

  • Added a custom Arabic text style that kept readability at various sizes

  • Choose fonts purposely developed for Arabic website user experience digital display (like GE SS) rather than conventional print fonts

  • Enlarge line spacing by 150-175% for enhanced readability

  • Set right-oriented text (never middle-aligned for body text)

  • Stay away from narrow Arabic fonts that diminish the characteristic letter structures